Design a Custom Website Chaffee Web

Design a Custom Website Chaffee Web Chaffee Web designs custom websites. Together we will design a tailored website to meet your business needs.

Design your Custom Printing Chaffee Web

Chaffee Web designs custom printing. We can, with your help, design your logo, custom print your business cards, and design your advertising brand.

Graphic Design & Custom Printing

Chaffee Web can offer you any promotional product you can think of. Graphic Designer, Gail Brooks, can design your company logo to use on your business cards, postcards, brochures, letterhead and website. The basic design is included with the printing. The actual print prices will be individually quoted according to specifics such as paper quality and quantity. We are your one-stop solution for all your business needs. Call 719-539-9511 today.

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We can do the Updates for you

What is CMS?

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Our website maintenance services include…

✔ keeping your blog updated with fresh content
✔ making web site improvements
✔ functionality troubleshooting (Something broken? We can fix it.)
✔ adding new functionality (blog, online store, forms, etc.)
✔ maintaining your latest news or events calendar
✔ posting to your photo galleries
✔ reworking or upgrading outdated components
✔ adding new pages or sections to your site
✔ regular reviews/audits to pinpoint beneficial improvement options
✔ making individual updates on an as-needed basis

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Here’s how our website maintenance service works:

1. Send us your updates via email or fax.
2. Receive an immediate confirmation from us with an expected turnaround time. (Typically within 1 – 2 business days for small updates and ~1 week for larger updates.)
3. Relax.
4. Find an email from us in your inbox (on or before the due date) confirming your work is complete.

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A Content Management System (CMS) is a website that gives you the power to control the content on your site, on your schedule, to your specifications.

We will give you the help you need to feel comfortable editing your site through a backend area. Depending on the features you have incorporated into the site, you will be able to:
◉ add new shots to your photo gallery.
◉ embed youtube videos into the site.
◉ manage your website’s list of upcoming events.
◉ showcase a featured employee or client of the month.
◉ update your homepage.
◉ keep your latest news section fresh.
◉ run a sale in your online store.
◉ create your own online forms.
◉ post news stories, photos, and updates to your blog.
◉ respond to visitor comments in your blog.
◉ manage listings, specials, or special promotions.

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Why a Website?

People Are Online… You may ask,
“Why do I really need a website?”

◉ Statistics have shown that nearly a third of the earth’s population use the internet.
◉ The internet is used to find a business or service.
◉ Websites are accessed to investigate products, prices or services.
◉ Your website can advertise your business hours and location.
◉ Your customer can use your contact form to special order, reorder, or speak with an agent.
◉ The number of people that make use of the internet every day is on the increase.
◉ 70% of the earth’s population has access to it.
◉ Online shopping has become a normal activity for many internet users.

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To Inform

The old adage that nobody knows your business better than you is true, but wouldn’t it be great if other people at the very least were able to know what you do? Having a presence on the Web helps others to learn more about who you are, what you do and how your products or services may ultimately benefit themselves. Your business may be the best kept secret in town but ask yourself this; how many secret businesses actually turn a profit? Let people in, enable people to get to know you and open your business to the world of unlimited opportunity.

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To Transform

Think of a Web site as a virtual extension of your traditional business and use the Web to help transform your company to meet and anticipate new industry demands. It has the potential to be your top salesperson and your most helpful customer service associate, it is also a reusable, easily changeable brochure and your top advertisement. Use the Web to interact with customers and clients who are asking for better, more efficient ways of doing business with you because chances are, that your competition has already begun to take those steps to steal your customers and clients.

Businesses large or small can profit when it comes to potential benefits from having a web presence:

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To Say

Nothing of course compares to a personal visit to your store, office or headquarters but your Web site is the next best thing. Your Web site is your opportunity to make a lasting impression and can serve as your virtual environment and 24-hour salesperson. Consider what your Web site might say about your organization. It may portray that same professional quality that you normally invoke with your pamphlets, brochures and face-to-face meetings or just as poor customer service or a disorganized storefront can undermine the image of a company in the eyes of consumers, so too can a poorly designed, managed and coded website. Also consider what not having a Web site will say about your company.

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To Do

Nobody develops a business Web site without expecting some sort of a return on investment, so how does investing in a Web site lead to ROI? There are many answers to that question, some are creative and some are straightforward. Is the goal to simply generate an order or is it to collect information such as names, phone numbers and e-mail addresses for the development of a qualified lead database? Do you want somebody to fill out an online questionnaire or just to click around and drive advertising rates? Put simply, if you don’t have a Web site that does something, you are putting your business at a disadvantage.

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To Compete

If you build it they will come, right? Well, if you don’t build it they will go to your competitor. Investing in the development of a Web site is the best, most cost-effective way to “keep up with the Jones’ these days” and not having a Web site is the best way to count yourself out of the running before the race has even begun. If you don’t have a Web site you won’t be found by the millions of people (39.8 million online business searches per day according to Overture) that use the Internet daily to look for different types of goods and services online. Your competitor will be the one that is found instead.

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45 Additional Reasons you Need a Web Site

1. You have some information that is helpful or interesting
2. You have a product you would like to sell
3. You want to let people know about your business or organization
4. You have customers who need your support
5. You want feedback from your customers
6. You want to make contact with others
7. You want to expand your business, domestically or internationally
8. You need to transfer information to other branches and salespeople
9. Your message can be seen by millions of people
10. Improve your image
11. You’re always open
12. You can increase your productivity
13. Your business gets the competitive edge
14. Your message is always current
15. Your Web site is cost-effective
16. It’s never been easier or more affordable
17. A Web site cannot be sent to the wrong address or thrown out
18. A Web site gives your customers instant access to your products
19. A Web site may be changed on the spur of the moment
20. Increases the chances of impulse buying
21. Businesses without an Internet strategy are finding it hard to survive
22. Technology know-how is a key difference in the marketplace
23. Inexpensive, fast and effective customer-service
24. There are no reproduction costs with the web
25. customers can be referred to your web site for further information
26. Reduce staff time
27. Find more customers online (and take some of your competitors)
28. Save time communicating electronically
29. Work can be processed faster and more efficiently
30. Demonstrate a progressive and expanding business
31. keep archives of old information at no extra production costs
32. Your competitors have Web sites and your prospects have seen them
33. Deliver your message without spending money on printing or postage
34. You are on equal footing with the world’s largest companies
35. You can reach a potential 50+ million people worldwide
36. You have free demographics gathering capability
37. Provide qualified leads for new clients or contacts
38. You can gather information about your competitors
39. Generate immediate orders from new and existing clients
40. Enable customers to contact you or request more information
41. Used as an inexpensive form of marketing research
42. Builds credibility for your organization
43. Will increase your competitive advantage
44. Because everybody else has one
45. Generate an online list of e-mail addresses for direct marketing

Plan Your Website What we can offer:

Graphic Design for your logo and branding (like there)

Custom Consultations (via phone or in person)

Forms and direction to create a detailed plan to reach your goals

Interactive custom website that we will design together

The best domain name for your business available

Links, images and content as you direct

Local Support only a phone call away.

Content Management training (or a plan to have us do it)

Track and measurement of web traffic results with access to site stats

Search Engine Optimization available

Social Media Strategy

The Design, Architecture, and Navigation

The way a website appears visually is important. Creativity is at the heart of the visual impact of the sites we design. With the explosion in the number of competing websites, it is critical that your website’s first impression be a good one – you most likely will only get one chance. Your website design should take into account your brand if you have one, the colors you use in printed materials, visual layout, navigation, photography, and overall message of course.

1. Grab them with the headline

You only have a few seconds to grab their attention. The first thing a visitor sees is the most critical component of the home page. If the visitor reads only your headline would they know what your website is about?” It should be bold and prominent. If it speaks to benefits, or a call to action if they get something in return, that would be the ultimate headline.

2. Use pictures and visuals

Visuals are always a good way to draw the visitor’s attention. Use graphs to illustrate a point. Include pictures and visuals whenever possible to illustrate each page.

3. Use concise copy

Concise is the sword of the day. Tell the visitor exactly what they need to know. Once you have written the copy for a page, read it, then reduce it by 50%. Read it again and reduce it again by 50%. Use bullet items if applicable.

4. What’s in it for the visitor?

Make it abundantly clear what your website is all about, and why they should continue to explore it.

5. Never leave the site

As far as possible, don’t make the visitor scroll down, because they might not do so. As the visitor travels from page to page, they should feel like they never left the site. The navigation should remain constant and easily accessible as the visitor travels throughout the site. Also have any outside links open in a new page or tab, always keeping your site open.

6. Use Forms to engage the visitor

Use a contact form to correspond with the visitor to your site. It enables you to keep your private email from being publicized, the responses can automatically be forwarded, and you will get the information such as email or telephone number that you need to follow up. You can also add questionnaires or polls to gather more information. Fill out this form to help in organizing your thoughts to get started (optional).

7. Use Social Sharing Buttons

Be sure to include the sharing buttons to your posts and pages to facilitate spreading the word about your service or product. Each visitor to your website has friends who have friends. This is a great way to get more traffic to your website without cost.

Optimization

Search Engine Optimization:

Our effective Search Engine Optimization (SEO) utilizes a broad spectrum of techniques to make your website more visible to the search engines such as google, yahoo, bing, ask and others. We will establish a map (sitemap) to your website that is customized to your specifications and will show results exactly how you want the search to appear. We ensure that the SEO keywords and phrases are unique and used throughout your new website. We add all your new SEO terms and phrases to all the critical locations including page titles, meta tags, meta descriptions and of course, the content on your newly designed website pages.

Our website designers (and best writers) ensure that everything has keywords for the best search engine optimization (SEO) results, including image tags, meta tags, meta descriptions and page titles. We then combine this keyword rich content with prominent phone numbers and contact forms – and you have a website that is going to get found and convert browsers into buyers.

Keyword Identification – Competitive Research Analysis – Marketing Strategies and Consultation – Measure the results

Now more than ever, your web presence says it all about the quality of your business
We start with a search engine friendly design philosophy, but always with an eye for human users! Colorado Web Design can help you research keywords to build your marketing strategy. But there are many activities that can help drive business to your website from search engines beyond just tagging and linking your site in the right way. A social marketing campaign is often necessary to maximize your web design ROI.

Don’t let your competitors have all the fun on the web! Brooks Web Design is here to make sure that your company, large or small, is right in the web game with everyone else.

A website that is designed to be an effective Internet marketing tool will increase your website traffic. This internet marketing technique is referred to as Search Engine Optimization.

Together, let’s design a Custom Website!

Contact us for your Free initial consultation with the web designer, Gail Brooks

But don’t just take our word for it, take a look at some of our work.

Content strategy is a plan, 100% custom for you, designed to:

  • Ensure you have the right content in the right places—maximizing the impact of every page and ease of navigation from page to page.
  • Create clear and consistent content across not only your website, but every other communication channel you use and linking to social media
  • Help your customers find exactly what they need and move them through your site with ease and

Need help with anything? Call us at (719) 299-3021

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